30 min · cloud
Invoice reminders that do not sound unhinged
When this is done, unpaid Wave invoices nudge on a schedule you picked. You approve identity, payments, and any sharp language; the agent configures the checkboxes.
Outcome
Done when: Default reminder settings in Wave show the cadence below; a sample unpaid invoice lists scheduled reminders; a $1 test invoice to yourself received at least the “on due date” path (or you verified the schedule UI on a real unpaid draft); PDF of that invoice sits in your folder.
Not done when: The dashboard “looks Pro,” reminders are discussed in chat, or the enabled threats you did not write.
Where this runs
- Machine / account: Browser on your PC, logged into Wave for the business profile you invoice from (see the invoicing page).
- Time: ~15 minutes of clicks if payments or Pro are already on; longer if you still need Wave Payments approval.
- You must be present for: Login, , Pro upgrade payment, online payments application, and any reminder email wording.
Before you start
- Wave business profile exists; you can create and send invoices on Starter.
- Decision written down: stay on Starter with online payments enabled, or subscribe to Pro ($19/month or $190/year on Wave pricing as of 10 Sep 2026). Automated reminders require Pro, or accepting online payments — Wave’s own help text. Starter alone without payments means manual reminders only.
- Money: $0 if Starter + payments eligibility; otherwise Pro subscription on your card.
- Customer email addresses must exist on customer profiles or reminders have nowhere to go.
If you have not sent a real invoice yet, finish a $1 self-test first. Reminders on an empty account teach you nothing.
What you keep
- Passwords / passkeys
- 2FA
- Cards and Wave billing
- Bank link and payout details
- Legal identity / KYC for payments
- Reminder and invoice email wording
What the agent may touch
- Opening Business settings → Invoices and estimates → Reminder settings
- Checking the cadence boxes you already chose
- Confirming a single invoice’s scheduled reminders match defaults
- Saving a screenshot or notes of the settings page
What the agent must not invent
- Late fees, interest, or “collections” language
- Who gets shut off and when
- Enabling payments or entering bank credentials
- Marking invoices paid
Walkthrough
1. Confirm reminder eligibility
- Who: You
- Do: Sign in at waveapps.com. If you need automation on Starter, finish Wave Payments application (identity, business questions) or upgrade to Pro yourself. Do not paste bank credentials into a prompt.
- Verify: You can open an invoice and see reminder scheduling checkboxes, or Reminder settings under Business settings → Invoices and estimates. If Wave blocks automation, stop and finish eligibility before continuing.
2. Set the default cadence
- Who: Agent clicks; you approve the list first
- Do: Top-right business name → Business settings → Invoices and estimates → Reminder settings. Enable this cadence (recommended start):
- 3 days before due date
- On the due date
- 3 days after due date
- 7 days after due date
Leave 14-after off until you know your clients. Click Save all changes. Defaults apply to new invoices; existing ones need a per-invoice pass or Wave’s bulk off/on controls if you use them.
- Verify: Returning to Reminder settings shows those boxes checked.
3. Align one open invoice
- Who: You (or agent with you watching)
- Do: Sales & Payments → Invoices → open an unpaid invoice with a customer email on file → schedule the same reminders on that invoice if defaults did not attach. Do not edit copy to be hostile.
- Verify: The invoice shows scheduled reminders for those days. Reminders stop once the invoice is fully paid.
4. Send a controlled test
- Who: You
- Do: Create a $1 invoice to yourself (personal email you check). Due date = tomorrow. Confirm the before/on-due schedule appears. Pay it after you have seen at least the schedule UI — or wait for the due-date reminder if you want live proof and can stand a $1 loop.
- Verify: You receive Wave’s reminder email, or you have screenshot proof of the schedule on the invoice. Save the invoice PDF to your folder (
YYYY-MM-test-reminders.pdf).
5. Write the human follow-up rule
- Who: You
- Do: On paper: after the 7-day-after reminder, you send one personal note or get on a call. No fourth automated nag in week one. No agent-authored guilt.
- Verify: The note exists somewhere you will see it when an invoice ages past 7 days overdue.
Prompt to paste
In my already-open Wave browser session, configure invoice payment reminder defaults only. Do not link banks, apply for payments, change payouts, upgrade billing, edit customer data, or change invoice email templates unless I paste approved text.
Go to Business settings → Invoices and estimates → Reminder settings. Enable reminders: 3 days before due, on due date, 3 days after, 7 days after. Disable 14-after unless I say otherwise. Save.
Then open one unpaid invoice I name and confirm the same schedule is attached (or attach it). Report what you clicked, what Wave showed about eligibility, and anything that required 2FA or a permissions wall. Stop.
Verify the whole job
- Reminder settings match the four-point cadence.
- One unpaid invoice shows those reminders scheduled.
- PDF of the test invoice is in your disk folder, not only in Wave.
Backup
- What to copy: Screenshot of Reminder settings; quarterly Data Export (Business settings → Data Export) plus invoice PDFs.
- Where it lives: Your finance folder beside the PDF naming scheme from the invoicing page.
- How often: When you change cadence; export at least quarterly.
When it breaks
| Symptom | Likely cause | First fix |
|---|---|---|
| No reminder checkboxes | Payments not approved and not on Pro | Finish Wave Payments or upgrade Pro — you do this |
| Reminders not sending | Customer missing primary email | Add email on the customer profile; reschedule |
| Reminder after already paid | Status not marked paid / payment not reconciled | Mark paid or fix the payment record; Wave skips reminders once fully paid |
| Clients annoyed | Cadence too aggressive or tone off | Drop to before + due + 7-after; rewrite template yourself |
Do not
- Stack 14-day-after plus manual daily pings in week one
- Let the agent invent late fees or legal threats
- Disable exporting because “Wave is the archive”
- Hand the agent the bank login to “just finish payments”
Affiliate notes
None. Product pick lives on the invoicing stack page.
Last verified
- Date: 2026-09-10
- Ran on: Wave web UI paths described in Wave Help for payment reminders and Data Export; pricing from waveapps.com/pricing (Pro $19/mo or $190/yr; Starter free). Reminder eligibility: Pro or online payments per Wave’s reminder help article.
- Known drift: Exact Reminder settings labels; Pro promo pricing; whether Starter without payments still hides automation in your region.
Term
Domain
The name you type into a browser, like yourname.com. You rent it from a registrar. It is the address people put on an invoice, not the website files themselves.
Acronym
DNS
The internet's address book. When someone types your domain, DNS tells their computer which server actually holds your site or your mail.
Acronym
MX
A DNS record that says which service should receive email for your domain. If MX is wrong, mail to you@yourdomain bounces or lands in the wrong inbox.
Acronym
IMAP
The usual way a phone or laptop mail app talks to your mailbox. Mail stays on the server, so the same inbox shows up on every device.
Term
Registrar
The company that rents you the domain name and lets you point it somewhere. Cloudflare Registrar and Porkbun are registrars. Squarespace or Google can also act as one if you bought the name through them.
Term
Nameserver
The computers, named by the registrar, that answer DNS questions about your domain. Changing nameservers is how you hand DNS from one host to another.
Acronym
2FA
A second check after the password, usually a code from an authenticator app or a hardware key. SMS codes are weaker. You type 2FA. An agent does not.
Term
Stack
The small set of tools you actually run the company on: mail, invoicing, calendar, a site. On this site, a stack page is one job with a named pick and a named skip.
Term
Agent
Here, an AI helper that can draft files, checklists, and clicks you can undo. It does not hold passwords, 2FA, the card, or the final words on a public page.
Acronym
CRM
Software for tracking people you sell to: notes, follow-ups, a pipeline. A spreadsheet or starred mail is enough until those follow-ups stop fitting in a table.